Synia

An online brand guide to understand the basic structure of your visual identity, and how all parts work together to create an exclusive world made for your company only.

Synia fundamentals preview graphic from the original guide.

Fundamentals

The core concepts used to develop a solid and meaningful identity, only relatable to this brand.
Synia logo preview from the original guide.

Logo

Like a fingerprint, the logo is a non-transferable and an exclusive signature of a brand that communicates the core attributes.
Synia typography preview from the original guide.

Typography

Typography is like body language: a simple sign has a lot of hidden meaning. Typography is an identity by itself, and it should be treated delicately.
Synia colours preview from the original guide.

Colours

Colors are irreplaceable. They can sway thinking, change actions, and cause reactions. Used in the right way, they can communicate more than anything.
Synia illustrations preview from the original guide.

Illustrations

Illustrations give the brand its uniqueness and make it recognisable.
Synia assets preview from the original guide.

Assets

Assets and brand elements to use in different scenarios.